How to Build A Better Spreadsheet For Fundraising Fundraising can be a daunting feat to overcome. In fact, people fail far more than they succeed. Of the more than 6… Read Full Article
Relationships as a Business and Sales Lever: Q&A with Michael Africk We recently caught up with Michael Africk, co-founder and CEO of Inmoji, to hear his experiences growing his sales funnel… Read Full Article
When a company is in its early stage, the founders often wear the sales rep hat, in addition to product manager, marketing lead and more. But sales is often… Read Full Article
Making Magic With the New Account Discovery Wizard No eye of newt or frog’s breath needed to brew up some pretty magical searches inside Mattermark. With our new Account Discovery… Read Full Article
No eye of newt or frog’s breath needed to brew up some pretty magical searches inside Mattermark. With our new Account Discovery Wizard, we provide you with the perfect spell… Read Full Article
Who Owns Lead Enrichment — Sales or Marketing? Lead (or data) enrichment can be problematic because it’s difficult to know who owns different pieces of the puzzle. It usually involves… Read Full Article
Like most marketing teams, our team at Mattermak has a goal to actually connect with prospects, not just shove them through the marketing and sales funnel. To earn a customer’s… Read Full Article
5 FAQs About Mattermark for Lead Enrichment Last week, we hosted our first webinar of the year to show sales pros how to use Mattermark to find their future customers,… Read Full Article
5 FAQs About Mattermark for Lead Enrichment Last week, we hosted our first webinar of the year to show sales pros how to use Mattermark to find their future customers,… Read Full Article
Last week, we hosted our first webinar of the year to show sales pros how to use Mattermark to find their future customers, save time by automating data collection and… Read Full Article
Forbes Cloud 100 Companies With Recent Funding Why this list matters: The Forbes Cloud 100 recognizes cloud computing companies that are leading the pack, from HR and marketing to security… Read Full Article
Erin Wilson is a co-founder at hirepool.io, a CRM for the job seeker, on a mission to empower job seekers of all backgrounds. Fundraising can be a daunting feat to overcome.… Read Full Article
Startups Lure Salespeople with Equity as an Incentive Salespeople are stereotypically competitive, hungry and cash-oriented, but like any employee at a startup, equity can play a role in their compensation.… Read Full Article
Startups Lure Salespeople with Equity as an Incentive Salespeople are stereotypically competitive, hungry and cash-oriented, but like any employee at a startup, equity can play a role in their compensation.… Read Full Article
Tom Matta is the VP of sales at eShares, a software platform that allows investors and companies to manage cap tables and grant stock certificates digitally. Salespeople are stereotypically competitive,… Read Full Article
This edition is guest curated by Erik Fabian, a brand marketer and founder of Upright Brand; where he helps founders launch and grow new brands. 7 Must-read Newsletters for Tech… Read Full Article
Why Employee Growth and Headcount Matter for Salespeople Context and timing are everything when it comes to building relationships with prospects. To make sure you nail a “just right” strategy,… Read Full Article
Context and timing are everything when it comes to building relationships with prospects. If you reach out too early when they don’t need your product, you’ll likely be ignored. And… Read Full Article
Using Data to Drive Outbound Sales Even for SMB SaaS companies focused on specific verticals, outbound sales can prove to be an effective customer acquisition channel and growth lever. Pure… Read Full Article
Using Data to Drive Outbound Sales Even for SMB SaaS companies focused on specific verticals, outbound sales can prove to be an effective customer acquisition channel and growth lever. Pure… Read Full Article
George Psiharis is the vice president of business development of Clio, a cloud-based law practice management software. Like most startups maturing into growth-stage companies, we’re always on the quest for… Read Full Article
Today modern technology has made do-it-yourself the business and social norm. Looking to buy something? You’ll likely navigate to Amazon, type in a few keywords to search for the item… Read Full Article
Liz Cain is VP of Go-to-Market at OpenView, the expansion stage venture capital firm. It’s easy to get hung up on creating the “perfect” deliverable. We all do it. Whether… Read Full Article
5 Things You Didn’t Know You Can Do With Mattermark Everyone loves a good secret. I’m here to share some of Mattermark’s unintentional best-kept secrets to making your prospecting or… Read Full Article