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Mattermark Daily – Tuesday, June 23rd, 2015

From the Investors

Rob Go of NextView Ventures thinks that the idea of a VC ‘doing work’ should be about ‘truth seeking’ vs. finding potential reasons not to invest in “Diligence

Susan Lyne of BBG Ventures and Sukhinder Singh Cassidy of Joyusencourage entrepreneurs to find and add a diverse set of board members in “Building a Diverse Board Makes Sense for Startups

Brian Laung Aoaeh of KEC Ventures synthesizes fundamental lessons on strategy that are ‘relevant to anyone trying to build a business’ in “Notes on Strategy; for Early Stage Technology Startups

Brian Garrett of CrossCut Ventures launches a $75 million fund for CrossCut Ventures to be the ‘company-building capital of LA’ in “Announcing CrossCut Ventures 3

Boris Wertz of Version One Ventures describes the third phase in the evolution of sales as ‘more methodical and analytical, driven by continuous testing and tweaking’ in “Sales 3.0: Evolution of the Software Sales Function

Mike Brown, Jr. of Bowery Capital talks with Tien Tzuo of Zuora about the impact of good messaging and marketing in relation to SaaS web design in “The Three Rooms of Successful SaaS Web Design

Tomasz Tunguz of Redpoint Ventures reviews the potential advantages of a business model that enables each employee to become a customer in “The Beauty of Bottoms Up SaaS Businesses

Mark Suster of Upfront Ventures outlines how to craft exclusivity agreements and what you should offer when you negotiate one in “When Should You Allow Exclusivity in Deals?

From the Operators

Camille Ricketts of the First Round Review features David Noël of SoundCloud, who shares the five initiatives that he used to build a ‘world-class’ internal communications program in “A Counterintuitive System for Startup Compensation

Nathan Resnick of Yes Man Watches dives into why companies that don’t innovate with market trends are more prone to fail in “The Main Reason Startups Don’t Last

Sopia Dominguez of AllThingsVR helps people understand what the metaverse is and who the companies are trying to build it in “The Fight for the Metaverse

Mike Nelson of Really Good Emails interviews Bradford Shellhammer of Bezar to uncover what he attributes his success to, how he does his emails, and advice for other designers and marketers in “Designer Emails

Julie Zhuo of Facebook emphasizes the impact of ‘a good set of design principles’ and the art of ‘surfacing the core truths in every design’ in “A Matter of Principle

Matt Mullenweg of WordPress reflects on some of his early employees and challenges they faced building WordPress in “Ten Years of Automattic

From Mattermark

Mattermark Webinar: Interested in learning more about Mattermark and what our product offers? Join our customer success team for a brief platform walkthrough on Wednesday, June 24th at 10am PST.

© Mattermark 2017. Sources: Mattermark Research, Crunchbase, AngelList.
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