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Use Alltel's historical employee count to better understand their growth and spending over time.
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Use Alltel's historical monthly uniques as a proxy for mindshare and web traction.
Use Alltel's historical Twitter followers and likes to better understand their social media traction over time.
Use Alltel's historical Linkedin followers to better understand their social media traction over time.
Use Alltel's mobile downloads and app ranks to evaluate the performance of their mobile apps.