tl;dr Don’t want your company to die? Here’s what to do.
The startup fundraising environment is in flux, and over the past two weeks the pace of change has accelerated rapidly. Throughout the ecosystem, blogging VCs and entrepreneurs alike are urging that it’s time to raise, even if you can’t get the valuation you hoped for. Others are reminding founders to think long and hard about the proper approach to deploying that hard won funding.